Thursday, October 27, 2011

Introduction

For the topic of this particular blog, I am choosing to relate each of my posts to advertising ethics. This topic is something that I feel very strongly about, in that many of my communications classes have shed a new light on advertising for me. I have a keen eye for spotting advertising techniques, such as product placements, strategies to increase consumer brand loyalty, or deceptive advertising. Throughout this blog, I want to take what I've learned about the ethics and brains behind many big advertisements and give examples as to how those advertisers use certain tactics to sway peoples opinions to think in a certain way.

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